Luxury watch brand Officine Panerai is marking the 10th anniversary of its Prince’s Building boutique with an exuberant watch exhibition at the Landmark Atrium, Central in October, 2012. Watch buffs will delight in the range of limited edition watches on display, including exclusive pieces from the past decade from the private collections of Panerai VIPs and collectors around the region.
The exhibition hall is laid out in four zones, with each reflecting one value that underlies the brand’s philosophy: history, technicality, innovation and exclusivity. These zones detail the Italian company's heritage and historical roots; its envied exclusivity and very sought-after watches; and its unque combination of classic Italian design and innovative Swiss technology. With regards to this last point, Officine Panerai remains headquartered in Italy but watchmaking activity takes place at the company's watch manufacture in Neuchatel, Switzerland. Incidentally, this manufacure opened in 2002, the same year the Prince's Building boutique opened.watches for men
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